BankAtlantic Partners with CBS4’s Neighbors 4 Neighbors and South Florida Public Library to Teach Kids that Kindness is Contagious
FORT LAUDERDALE, Florida – June 22, 2010 – BankAtlantic®, Florida’s Most Convenient BankSM announced today that it is partnering with CBS4’s Neighbors 4 Neighbors and the Broward County and Miami-Dade Public Library systems to help spread the word this summer that kindness is contagious. Between June 18 and August 7, 2010, South Florida kids, ages five to eighteen years old, will have an opportunity to tap into their creative side and illustrate an act of kindness.
Children are encouraged to stop by a BankAtlantic branch or their local library to pick up an entry card where they can draw a picture to be considered for one of six designs that will be used on kindness cards and given to individuals throughout the community as acknowledgement for displaying a random act of kindness.
“It’s important for children of any age to understand the importance of doing good deeds for others and giving back to the community. The kindness card campaign is a great learning tool wrapped in a fun summer art activity,” said Marcia Barry-Smith, Senior Vice President of BankAtlantic’s CRA Lending division and Executive Director of BankAtlantic Foundation.
Submissions will be divided into the following categories each for Miami Dade and Broward counties - ages five to 12 years old; 13 to 18 years old; and best of show. A panel of judges will select the top 20 illustrations from each county and put online at CBS4.com in anticipation for final judging. Each of the six finalists will receive a BankAtlantic basic savings account with $100 to start. (Winner must meet account qualifications. Prize is not redeemable for cash.) The final six selections will be printed, laminated and distributed through Neighbors 4 Neighbors’ community partners, schools, and community organizations.
About WFOR-TV/CBS4: WFOR-TV/CBS4 and WBFS/My 33 are part of CBS Television Stations, a division of CBS Corporation. CBS4 is “always on.” For local news, sports scores, weather updates, traffic reports, entertainment news and the best video experience available on the web 24 hours a day, go to CBS4.com.
About Neighbors 4 Neighbors:
Neighbors 4 Neighbors is a non-profit organization founded by WFOR-TV CBS4 in 1992 to support victims of Hurricane Andrew. Underwritten by BankAtlantic and the Herbert Hoover Foundation, Neighbors has continued to expand its work to assist individuals and families in need throughout South Florida. CBS4 and its sister station, WBFS, My33 provide support to Neighbors 4 Neighbors with on-air announcements and news coverage. For more information on Neighbors 4 Neighbors, go to http://neighbors4neighbors.org
About BankAtlantic:
BankAtlantic is one of the largest financial institutions headquartered in Florida. Via its broad network of community branches, online banking division - BankAtlantic.com , and conveniently located ATMs, BankAtlantic provides a full line of personal, small business and commercial banking products and services. BankAtlantic is open 7 days a week with extended weekday hours, Free Online Banking & Bill Pay, a 7-Day Customer Service Center and Change Exchange coin counters. BankAtlantic Bancorp (NYSE: BBX) is a bank holding company and the parent company of BankAtlantic.
To learn more about BankAtlantic and the BankAtlantic Foundation, visit us at www.BankAtlantic.com.
WFOR-TV/CBS 4 and WBFS/My 33 Contact Info.:
Lee Zimmerman
Director of Communications
Telephone: (305) 639-4426
Email: zimmerl@wfor.cbs.com
BankAtlantic Contact Info:
Media Relations:
Sharon Lyn, Vice President
Telephone: 954-940-6383
Fax: 954-940-5320
Email: CorpComm@BankAtlantic.com
BankAtlantic Bancorp, Inc. Contact Info:
Leo Hinkley, Media and Investor Relations Officer
Telephone: (954) 940-5300
Email: InvestorRelations@BankAtlanticBancorp.com
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Except for historical information contained herein, the matters discussed in this press release contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended (the “Securities Act”), and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange Act”). Actual results, performance, or achievements could differ materially from those contemplated, expressed, or implied by the forward-looking statements contained herein and the Company cautions that the foregoing factors are not exclusive.
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